70,000 ACTIVE CONSUMERS EXPECTED AT LIFESTYLE EXPOS DURING COMMERCE BANK TRIPLE CROWN OF CYCLING EVENTS
http://www.procyclingtour.com/websitepublisher/articles/8/1/70000-ACTIVE-CONSUMERS-EXPECTED-AT-LIFESTYLE-EXPOS-DURING-COMMERCE-BANK-TRIPLE-CROWN-OF-CYCLING-EVENTS/Page1.html
By PCT Admin
Published on 03/14/2008
70,000 ACTIVE CONSUMERS EXPECTED AT LIFESTYLE EXPOS DURING COMMERCE BANK TRIPLE CROWN OF CYCLING EVENTS (03/14/2008)
Exhibitors at Pro Cycling Tour Races Win Big with Family Fun, Free Stuff & Education
Consumer product companies and community organizations wanting direct access to active adults and families will find them – in droves – during the Commerce Bank Triple Crown of Cycling events this June.
Cycling, fitness and sports enthusiasts from the region will swarm to the Triple Crown Lifestyle Expos to get ideas on the perfect bicycle, see the latest cycling fashions, find out how to choose a helmet, discover what to eat to avoid the “bonk” while cycling or running, and to learn more about other sporting and community events.
Expos will be showcased at each Commerce Bank Triple Crown of Cycling race day – the Commerce Bank Lehigh Valley Classic, June 3rd; the Commerce Bank Reading Classic, June 5th; and the Commerce Bank Liberty Classic and Philadelphia International Cycling Championship, June 8th.
“For any company that wants to talk directly with the active market, Lifestyle Expos are a dream come true,” said David Chauner, president of Pro Cycling Tour, organizers of the Commerce Bank Triple Crown series. Eighty-seven percent of Expo visitors are between 18 and 44 years of age; 70 percent are married; 76 percent have household incomes over $75,000; and the majority report a high brand loyalty with a focus on value and quality. “Expo exhibitors enjoy the benefits of meeting consumers personally, of putting products and samples directly into their customers hands, and of creating a real memory point for those products because it’s all happening in the midst of a distinctive sporting event experience,” added Chauner.
Access to these discerning consumers is affordable, especially since the Expo locations are situated near the coveted start/finish line action. Booths range from $700 to $2,500 depending upon the specific race city, exhibitor needs and booth size. Discounts are available for non-profit groups and for exhibiting in all three cities. In addition, special promotional programs can be developed with PCT’s Lifestyle Expo coordinator.
For more information on Pro Cycling Tour Expo opportunities, Click this Link
Photo Credit: Mark Reed
70,000 ACTIVE CONSUMERS EXPECTED AT LIFESTYLE EXPOS DURING COMMERCE BANK TRIPLE CROWN OF CYCLING EVENTS (03/14/2008)
Exhibitors at Pro Cycling Tour Races Win Big with Family Fun, Free Stuff & Education
Consumer product companies and community organizations wanting direct access to active adults and families will find them – in droves – during the Commerce Bank Triple Crown of Cycling events this June.
Cycling, fitness and sports enthusiasts from the region will swarm to the Triple Crown Lifestyle Expos to get ideas on the perfect bicycle, see the latest cycling fashions, find out how to choose a helmet, discover what to eat to avoid the “bonk” while cycling or running, and to learn more about other sporting and community events.
Exhibitors at Pro Cycling Tour Races Win Big with Family Fun, Free Stuff & EducationConsumer product companies and community organizations wanting direct access to active adults and families will find them – in droves – during the Commerce Bank Triple Crown of Cycling events this June.
Cycling, fitness and sports enthusiasts from the region will swarm to the Triple Crown Lifestyle Expos to get ideas on the perfect bicycle, see the latest cycling fashions, find out how to choose a helmet, discover what to eat to avoid the “bonk” while cycling or running, and to learn more about other sporting and community events.
70,000 ACTIVE CONSUMERS EXPECTED AT LIFESTYLE EXPOS DURING COMMERCE BANK TRIPLE CROWN OF CYCLING EVE
Exhibitors at Pro Cycling Tour Races Win Big with Family Fun, Free Stuff & EducationConsumer product companies and community organizations wanting direct access to active adults and families will find them – in droves – during the Commerce Bank Triple Crown of Cycling events this June.
Cycling, fitness and sports enthusiasts from the region will swarm to the Triple Crown Lifestyle Expos to get ideas on the perfect bicycle, see the latest cycling fashions, find out how to choose a helmet, discover what to eat to avoid the “bonk” while cycling or running, and to learn more about other sporting and community events.
Expos will be showcased at each Commerce Bank Triple Crown of Cycling race day – the Commerce Bank Lehigh Valley Classic, June 3rd; the Commerce Bank Reading Classic, June 5th; and the Commerce Bank Liberty Classic and Philadelphia International Cycling Championship, June 8th.
“For any company that wants to talk directly with the active market, Lifestyle Expos are a dream come true,” said David Chauner, president of Pro Cycling Tour, organizers of the Commerce Bank Triple Crown series. Eighty-seven percent of Expo visitors are between 18 and 44 years of age; 70 percent are married; 76 percent have household incomes over $75,000; and the majority report a high brand loyalty with a focus on value and quality. “Expo exhibitors enjoy the benefits of meeting consumers personally, of putting products and samples directly into their customers hands, and of creating a real memory point for those products because it’s all happening in the midst of a distinctive sporting event experience,” added Chauner.
Access to these discerning consumers is affordable, especially since the Expo locations are situated near the coveted start/finish line action. Booths range from $700 to $2,500 depending upon the specific race city, exhibitor needs and booth size. Discounts are available for non-profit groups and for exhibiting in all three cities. In addition, special promotional programs can be developed with PCT’s Lifestyle Expo coordinator.
For more information on Pro Cycling Tour Expo opportunities, Click this Link
Photo Credit: Mark Reed